3rd WARM “Workshop on advanced research methods”
Urbino, 14 September 2012
Official Twitter Hashtag: #warminurbino
#1 Gilad Lotan, Mapping Networked Attention: what we learn from data
Invisible Children’s video #Kony2012 was the most viral media we’ve ever witnessed, accruing over 100 million views within a few days. Yet this “virality” didn’t just happen overnight. It was an outcome of a well planned campaign that was coordinated over years amongst networks of supporters across the US. This became crystal clear by looking at data, specifically how densely clustered the initial audience had been. In this case, the video was heavily shared amongst pre-existing networks of supporters who were activated at the same time.
For a message to spread, it must be picked out from overflowing streams of updates, photos and links, and chosen to be reposted by each individual. The networked nature of social media may give some messages an overwhelming boost in popularity, but in most cases they fade as fast as they were created. Analyzing social streams can provide important insight about networked audiences: who they are, what excites them, when they’re active, how they’re clustered and who’s an authority. When intelligently predicted, captured and visualized we can use data analysis methods to draw important insight.
Gilad Lotan is the VP of Research and Development at SocialFlow, a New York City company that uses science and real-time data to help businesses earn greater attention and engagement on Twitter and Facebook. Previously, Gilad served as a program manager at Microsoft’s FUSE labs. Past work includes ‘Retweet Revolution’, visualizing the flow of information during the 2009 #IranElection riots, and a study investigating the relationship between mainstream media and social media channels during the Tunisian and Egyptian revolutions. Gilad’s work has been presented at TED, SXSW, Summit Series, Berkeley BCNM and published at HICCS, CHI, IJOC and ICWSM.
#2 Vincenzo Cosenza, Analyzing Italian Twittersphere
Twitter is a great place to understand people opinions. Especially today in Italy, where early adopters are not the only Twitter users anymore. To understand how the social news network is changing we’ve analyzed more than 50 million of tweets. Moreover, using sentiment analysis techniques, we’ve discovered mood and user’s emotions expressed in tweets related to specific events.
Vincenzo Cosenza is social media strategist at BlogMeter, an italian company that provides social media monitoring and social analytics services to agencies and brands. Previously Vincenzo worked at Microsoft Italia in the public relations branch and at Digital PR as responsible for the office in Rome. In 2012 he published a book titled Social media ROI.
9:30-10:15 Invited talk – Gilad Lotan, Mapping Networked Attention: what we learn from data (via Google Hangout)
10:15:11:00 Invited talk – Vincenzo Cosenza: Analyzing Italian Twittersphere
11:10-11:55 I siti di annunci per escort come risorsa per studiare i clienti della prostituzione che interagiscono sul web, Alessandra Gaia, University of Milan-Bicocca [PDF]
11:55-12:40 Struttura, dinamiche di costituzione ed (auto)rappresentazione dei movimenti sociali nei Siti di Social Network: l’esperienza del Popolo Viola, Mario Orefice, Università di Urbino Carlo Bo
14:45-15:30 The Power in the Networks: the case of Tourism, Chiara Broccatelli, Fondazione <ahref [PDF]
15:30-16:15 SportSquare: strategie di viralizzazione e community building transnazionale in Facebook, Agnese Vellar, Incubatore Politecnico Torino
During recent years the growing availability of digital user generated contents and social network sites data led toward new possibilities for social researches and new approaches and methods came on the scene. On one side these new methods (sometimes labeled computational social science) offer the availability of large amount of data that were unconceivable before but, on the other side, these data raise new issues challenging traditional research methodologies on several different aspects: sampling strategies, data acquisition, data management, research ethics, data ownership etc.
The availability of these Social Big Data offered computer scientists the opportunity to deal with topics traditionally belonging to social sciences (political participation, communication studies, sociology).
This situation is widely recognized and is generating a growing number of venues (both conferences and journals) characterized by a strong interdisciplinary approach that aims at moving beyond traditional research tradition of both fields.
Starting from this perspective the PhD program in Communication Studies and Arts of the Department of Communication Studies of the University of Urbino Carlo Bo continues its research plan organizing the third edition of the Workshop of Advanced Research Methods that will be hold at the University of Urbino Carlo Bo on Sep. 14th 2012.
The workshop aim to bring together researchers coming from different fields that, in their own research, are dealing with:
- UGC production practices;
- UGC Sharing practices: cultural and legal aspects;
- Online identity
- Online Social Data Mining and management
- Social Network Analysis applied to Web2.0 data
- Online information propagation
- Online communities
Short abstracts (500 words) have to be submitted through the Submission Page CLOSED
- Abstract submission: August 1st 2012
- Notification of acceptance: August 20th 2012
Contacts and Organization:
Luca Rossi, Larica – Dipartimento di Scienze della Comunicazione
Università degli Studi di Urbino “Carlo Bo”
t. +39 0722305726 f. +39 0722305727
Luca Rossi, Dipartimento di Scienze della Comunicazione, Università degli Studi di Urbino “Carlo Bo”
Fabio Giglietto, Dipartimento di Scienze della Comunicazione, Università degli Studi di Urbino “Carlo Bo”
Giovanni Boccia Artieri, Dipartimento di Scienze della Comunicazione, Università degli Studi di Urbino “Carlo Bo”
Nicoletta Vittadini, Catholic University of Milan – Italy
Francesca Comunello, La Sapienza University, Rome – Italy
Piergiorgio Degli Esposti, University of Bologna – Italy
Marina Brancato, University of Naples “L’orientale” – Italy
Romana Andò, La Sapienza University, Rome – Italy
While getting in Urbino might be difficult but once you’ll be here you’ll fall in love with the place.
Nearest airports are Ancona and Bologna. Both cities are well connected by train with the closest train train station that is in Pesaro. You can check the connection from the Trenitalia website.
From Pesaro Train station there are local busses that will bring you to Urbino in 45-60 mins (bus timetable).
Where to sleep:
- University College “Collegio Internazionale” -
Brand new and cheap. En suite accommodations right in the City center.
- Univeristy College “il Colle” – Even cheaper, just outside the city center (15 mins walk) ensuite accomodation.
- Albergo Italia – Cozy hotel right in the hear of the historical center. Average prices.
Map of the city:
View Warm & MeRIS in a larger map