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Recently Facebook Inside published some demographic data about the engaging Facebook apps. Obviously many of them are games and some more detailed analysis coud provide some interesting insights on users’ behaviours.
Reported data seems to be quite predictable:Users for these in apps generally trend young and female with some specific exception like Texas HoldEm which has a larger part of maple players Poker and Sorority Life which seems to be almost girls-only.

Personally I really can’t find those results really interesting, Sorority life is clearly a female oriented game and Poker and gambling games still have to face some cultural bias. What i miss here is a comparison between different types of games. All the compared games: Happy Aquarium, Restaurant City, Farmville etc. (with the exception of Texas HoldEm) are very similar in game structure and design. Those titles are the “state of the art” in contemporary Facebook games and what’s interesting – if one has to find something- is that given similar characteristics you’ve got similar results.
Now the question is: are those data going to change if the focus moves on puzzle games or any other kind of game?

Tagged: demographic data, Facebook, farmville, games, games studies